Elon Musk’s Twitter to share ad revenues with creators in the UAE

Tech billionaire Elon Musk owned Twitter has said it would share advertising revenue with the creators in the United Arab Emirates, a country in West Asia.

Other GCC (Gulf Cooperation Council) countries, including Saudi Arabia, Oman, Kuwait, and Bahrain, are also included in this list. In addition to the GCC countries, creators from Morocco, Jordan, Israel, the United Kingdom, the United States, Sri Lanka, Singapore, the Republic of India, Bangladesh, and the Philippines, are also set to receive ad revenues from the micro-blogging site.

Elon Musk, owner and chief technology officer (CTO) of Twitter, wrote on the micro-blogging site, “You’ll soon also be paid for ads appearing when others view your profile page, approximately doubling payouts.”

Evan Jones, the product manager at Twitter, said, “We are making it possible for all eligible creators to get paid out for posting.” 

Recently, Elon Musk said that Twitter’s cash flow was bad because of a 50 per cent drop in advertising revenue and a heavy debt load. He wrote on Twitter, “Need to reach positive cash flow before we have the luxury of anything else.” Musk highlighted the importance of ad revenues for the company.

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How to earn ad revenues?

To be eligible for Twitter’s creator ads revenue, a Twitter user must be subscribed to Twitter Blue or be a Verified Organization. The creator must have at least 15 million impressions on the posts within the last 3 months. Creators will receive revenues from subscription policies.

To prioritize ad revenues, Elon Musk stepped down from his role as the CEO of the company. He named Linda Yaccarino as the new CEO of the company.

The Twitter owner oversees Twitter’s product and engineering teams, while the new CEO looks into business operations. They have pledged to transfer Twitter into “X, the everything app.”