Black Friday related promotions are circulating in the UAE and across the broader Gulf region. Consumers are still deciding though. That’s because UAE and Saudi people have become a bit cautious about their spending as their disposable income has possibly shrunk.
Consumers are looking for better options. There is the up to 70% discounts running at the moment. But some people are likely to stall some time till early 2025 as prices are likely to drop further as the next sales season kicks off around that time.
Many big names in the local retail sector have started presenting their offers. The discounts range from 30% to 70%. Shoppers get another advantage in the tech section as the offers plus the actual retail price on devices have dropped from their 2022-23 highs.
Surge in searches for Black Friday promotions
The chief executive officer of a retail franchise in the UAE noted that for many Gulf shoppers, Black Friday promotions might seem a bit early. If their end-of-year bonuses are generous, there is a high chance of heavy spending closer to mid-December.
Is the Vision Pro going to be a hit? It is retailing at Dh13,999 in the UAE compared to the unofficial pre-launch Dh19,999. Apple had to drop the price of the headset due to lackluster demand across the globe.
Online retailers are seeing a surge in searches for their Black Friday promotions. There is a good chance that these searches are going to translate into actual sales. The actual buys are likely to peak in the November 25-30 period, as salaries start getting credited.