Qatar’s Safari Hypermarket Launches 4-Day International Fruit & Juice Festival from July 8–11, 2026

Retail giant, Safari Hypermarket has announced the debut of its long awaited International Fruit Festival and Juice Junction, which will provide a refreshing summer meal in every store. The four-day event spans from 8th–11th July 2026 and brings together fresh premium international fruits, handmade cocktails and the best shopping offers in a single place.

Held in the extremely harsh summer climate in Qatar, the event aims to motivate everyone to lead a healthier lifestyle and make it easier for locals to access a variety of imported fruits along with healthy drinks, along with the chance to travel to the rest of Qatar and participate in the current “Shop & Drive” promotion by Safari.

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Festival Officially Inaugurated at Safari Mall

The event was formally opened at Safari Mall in the presence of Zainul Abideen and Hamad Dhafer Al Ahbabi – Chairman of the Safari Group. Senior management stressed the businesses dedication to marketing good nutrition and to growing fresh produce close to consumers.

As a result of the festival, Safari outlets have become colorful marketplaces with new seasonal fruits directly from international growers.

Fresh Fruits Imported from More Than 15 Countries

Safari’s direct sourcing, one of the biggest attractions at this year’s festival. This caused the elimination of a number of distributors and led to the importation of a high quality fruit from almost 15 countries, assuring a better freshness and competitive price. Visitors are able to learn about fruits that are brought in from:

• Egypt
• South Africa
• Jordan
• Kenya
• India
• Pakistan
• Vietnam
• Thailand
• China
• Brazil
• Chile

The wide international reach provides shoppers with familiar favorites and seasonal varieties you won’t see available all year round.

Juice Junction Offers More Than 30 Fresh Summer Drinks

In addition, Safari has now launched its new Juice Junction, offering more than 30 freshly made drinks to enjoy too. The menu includes:

• Fresh fruit juices
• Seasonal milkshakes
• Fruit salads
• Traditional sherbets
• Sambaram
• Love Gulabi (Amla) juice
• Bitter gourd juice
• Other wellness-focused beverages

Each drink is freshly made which is why Juice Junction is a perfect place for shoppers to get refreshing juice in the summertime.

Promoting Healthy Living During Qatar’s Summer

The festival has been curated with careful consideration towards promoting healthier eating habits through making healthy foods more available, such as fresh fruits and natural beverages, making them easier to get than usual, says Safari Hypermarket.

In July, temperatures are high, so fruits high in water content and juices freshly squeezed are delicious alternatives to high-sugar soft drinks – and also packed with vitamins and nutrients!

This also leads to numerous customers getting introduced to beverages from the region that have been traditionally cherished for their cooling effect.

Shop & Drive Promotion Adds Extra Excitement

The festival opens up another reason to visit the outlets of Safari.

The Shop & Drive campaign is not a new feature for Safari and offers customers an extra bonus of an electronic raffle coupon; if they spend QR 50 in the supermarket on fruits, juices or any groceries, they receive a raffle coupon as well.

The promotion will give shoppers a chance to get one of 30 Bestune cars during the campaign period and every time they make a qualifying purchase will be more rewarding.

Why Is the Festival Attracting Families?

Healthy food, family-oriented and appealing promotional deals have made the International Fruit Festival one of the most sought-after seasonal shopping events in Qatar.

Parents and kids can sample fruits from around the world, taste freshly-pressed juices, and do a little grocery shopping and all in the same trip and participate in the grand raffle!

It can also be a good time for health-conscious shoppers to find out about nutritious fruits and native beverages they don’t hear about or see year-round.

Festival Dates

Check the table tabulated below for the festival details.

Particulars	Details
Event	International Fruit Festival & Juice Junction
Date	8th – 11th June, 2026
Duration	4 days
Venue	All Safari Hypermarket outlets across Qatar

Why Should You Visit?

At Safari Hypermarket, the International Fruit Festival is an all-in-one event, from bringing high-quality imported fruit right into your home to a refreshing juice session or even a healthy drink that could have your car waiting for you as your reward for being a loyal customer to Safari’s Shop & Drive program.

Direct imports from more than 15 countries, over 30 fresh drinks and special seasonal deals make this one of the most impressive and important shopping events in Qatar this July.

FAQs

What time will the Safari Hypermarket’s International Fruit Festival be?

The International Fruit Festival at Safari Hypermarket is taking place at all Safari outlets in Qatar on 08 July – 11 July 2026.

Which shop can shoppers go to at the Fruit Festival?

It’s now available at all the Safari Hypermarket outlets in Qatar, so customers can attend the festival and take advantage of the same promotions no matter what outlet they shop at.

How many countries are participating in the festival with fruits?

Safari Hypermarket has imported its fruits directly from almost 15 countries, that includes India, Egypt, Pakistan, Thailand, Vietnam, Brazil, South Africa, Jordan, Kenya, Chile and China etc.